Effectively Engage with Your Customers Across Social Channels
Leverage social interactions to better understand and respond to your customers. Check out these benefits:
Integrate Your Communications
Seamlessly connect social into your broader engagement strategy
Automate Social Campaigns
Leverage existing data to execute targeted, automated campaigns that increase engagement and drive revenue
Better Understand and Respond to Contacts
Capture and sync social behaviors back to the Marketing Cloud to interact more effectively with your contacts
3 Tips for Incorporating Social into Your Overall Marketing
The role of social has been undergoing a subtle but serious shift in the last 12 to 18 months. The most progressive marketers remain laser-focused on their top three to four social networks and are much better at creating right-sized content for each network based on very real...
Boost registrations by 30-50% by allowing site visitors to sign in with existing social network accounts.
Reach more customers and prospects quicker. Post or schedule posts via the Marketing Cloud to Twitter, Facebook, LinkedIn and more to coincide with your email sends. Easily share your emails on social networks sites.
Social Behaviors & Analytics
Identify which of your messages have gone viral, track message activity at a granular level and target future campaigns based on that information. See how many times a message has been shared to social networks, viewed and clicked.